What is PepsiCo?

What is PepsiCo?

PepsiCo. Inc. is an American multinational industry dealing in food and beverage. Founded in 1965, the company has grown its business in more than 200 countries by selling snack foods, beverages, and other products. PepsiCo has come a long way from Pepsi being its primary product and source of revenue. PepsiCo, Inc. consists of Frito-Lay Company, Pepsi-Cola Company, and Tropicana Products. PepsiCo’s success is the result of superior products, high standards of performance, distinctive competitive strategies and the high integrity of its people. Pepsi’s story started with Caleb Bradham, a North Carolina industrialist, who developed the first Pepsi recipe in the 1880s. The recipe earned popularity and Bradham registered a patent for the recipe in 1903. In the very same year, Caleb advertised the drink as “Exhilarating, Invigorating, Aids Digestion” and sold 7,968 gallons. Encouraged by the popularity, he collaborated with two investors to bottle Pepsi in 1905. The Pepsi-Cola Company was established in Delaware in 1919 which went bankrupt in 1931. However, Charles Guth purchased the trademark and the recipe and moved the company to New York City. Today, the company generated 66 billion in revenue in 2013 and has more than two hundred and seventy-four thousand employees worldwide.

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