What is Uniqlo?

What is Uniqlo?

The first Uniqlo casual wear store opened in Hiroshima City in western Japan in 1984. The brand operated under the name Unique Clothing Warehouse in those days. In September 1991, the name of Uniqlo’s parent company was changed from Ogori Shōji to Fast Retailing, and by April 1994, there were over 100 Uniqlo stores operating throughout Japan. Since its launch, the Japanese brand has gone on to redefine casual clothing. The subsequent opening of multiple suburban roadside stores brought rapid growth, culminating in the 1998 fleece apparel campaign which sparked a UNIQLO boom throughout Japan. Japan markets conquered, Uniqlo trained its guns on global markets. The first international store opened in the United Kingdom in 2001 and the rest, as they say, is history. By August 2015, Uniqlo International constituted approximately 44 per cent of total sales, with 798 stores (versus 841 stores in Japan). The retail chain’s stores in China, Hong Kong, Taiwan, South Korea and other parts of Asia are generating strong growth.

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